本次培训聚焦数字营销基础与社交媒体内容策略，涵盖自有

𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗙𝘂𝗻𝗱𝗮𝗺𝗲𝗻𝘁𝗮𝗹𝘀 & 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗳𝗼𝗿 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 In the morning, participants build a working understanding of how digital marketing fits together, owned, earned and paid channels, objectives, audiences and the metrics that matter. In the afternoon, they apply it directly to social media, planning content, writing it, and mapping a strategy against their brand. 𝗘𝗮𝗿𝗹𝘆 𝗕𝗶𝗿𝗱: $𝟭𝟯𝟯 Member | $𝟭𝟱𝟴 Non-Member (𝙑𝙖𝙡𝙞𝙙 𝙪𝙣𝙩𝙞𝙡 𝟭𝟱 𝙎𝙚𝙥𝙩𝙚𝙢𝙗𝙚𝙧 𝟮𝟬𝟮𝟲) 𝗦𝘁𝗮𝗻𝗱𝗮𝗿𝗱: $𝟭𝟰𝟬 Member | $𝟭𝟲𝟱 Non-Member 📅𝗙𝗿𝗶𝗱𝗮𝘆, 𝟮𝟱 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟲 🕔𝟴:𝟯𝟬 𝗔𝗠 – 𝟱:𝟬𝟬 𝗣𝗠 📍𝗧𝗕𝗖 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗡𝗼𝘄: [https://shorturl.at/whp9E](https://shorturl.at/whp9E?fbclid=IwcGRvZgFleHRuA2FlbQIxMABicmlkETFqTHFDYXVYUWJuVzFSMWhzc3J0YwZhcHBfaWQQMjIyMDM5MTc4ODIwMDg5MgABHs9DxHlWV0EoUMduC8wt_mAq7_-tCmyUoXQWXSrWJqkXoW_lakOzRM9T9vT5_aem_D4aIZ-HkYNnqXVKrXemtZw)