KB PRASAC银行携手旅游局推广柬埔寨现代形象

KB PRASAC银行携手旅游局推广柬埔寨现代形象
分类金融
地点金边
来源柬埔寨投资评论
发布时间2026/09/17 14:58

详情描述

近日,KB PRASAC银行与柬埔寨旅游局在金边签署谅解备忘录,双方将建立合作关系,共同支持“Dare to Stay”战略微短剧项目。 “Dare to Stay”是由柬埔寨旅游局与OMG Studios(Oceanus Media Global)联合开发的微短剧项目,共计50集。该剧以韩柬跨国爱情故事为叙事主线,旨在向国内外观众展示柬埔寨的现代生活方式、数字互联水平、基础设施建设、待客之道及多元旅游目的地,以此塑造柬埔寨现代、安全、充满活力且风景优美的国家形象。 KB PRASAC银行将作为该项目的“骄傲合作伙伴”(Pride Partner)参与其中。KB PRASAC银行总裁兼首席执行官RY Vanna表示,此次合作不仅是支持一部微短剧,更是通过创意方式向全球讲述一个现代、充满活力且自信的柬埔寨。 此次签约仪式标志着KB PRASAC银行致力于支持推动柬埔寨旅游业发展,并提升该国在国内外受众中形象的承诺。
📋 简要摘要 ▸
KB PRASAC银行与柬埔寨旅游局签署谅解备忘录,成为“Dare to Stay”微短剧项目的骄傲合作伙伴,旨在向全球展示柬埔寨现代、安全、充满活力的旅游目的地形象。
📋 完整原文 ▸
[来源: CIR] [分类提示: NEWS] 标题: KB PRASAC Bank and Cambodia Tourism Board Sign MoU to Support “Dare to Stay” and Promote a Modern Cambodia to the World Cambodia Investment Review KB PRASAC Bank and the Cambodia Tourism Board (CTB) have signed a Memorandum of Understanding (MoU) to strengthen cooperation and support the “Dare to Stay” strategic micro drama project, an innovative initiative designed to showcase Cambodia as a modern, safe, connected, vibrant, and scenic destination to audiences in Cambodia and around the world. Under the cooperation, KB PRASAC Bank will participate as a Pride Partner of “Dare to Stay,” a 50-episode micro drama developed by CTB and OMG Studios (Oceanus Media Global). The project uses an engaging Korean–Khmer love story to introduce audiences to Cambodia’s contemporary lifestyle, digital connectivity, modern infrastructure, hospitality, and diverse destinations. The signing ceremony marks KB PRASAC Bank’s commitment to supporting initiatives that contribute to Cambodia’s tourism development and strengthen the country’s image among domestic and international audiences. Read More: KB PRASAC Bank Launches Special Account Number Service for a More Personalized Banking Experience Speaking at the ceremony, Mr. RY Vanna, President & CEO of KB PRASAC Bank, said: “KB PRASAC Bank is proud to be a Pride Partner of ‘Dare to Stay.’ This is more than a micro drama; it is a creative way to tell the story of a modern, vibrant, connected, and confident Cambodia to the world. As a leading com